Associate Professor Chung, Sulin


TEL: +81-3-5734-2830

FAX: +81-3-5734-2830

E-Mail:

Homepage:

Office Location: Room 416, W9 Bldg.

Address: 2-12-1-W9-59, Ookayama, Meguro-ku, Tokyo, 152-8552 Japan

Research Interests:

Development, Production and Distribution Engineering
Marketing
Distribution

Our specialty is marketing and distribution. My field of interest can be divided into three areas, the marketing strategies of food manufacturers and retailers in both the Taiwanese and Chinese markets, the modernization and globalization of distribution, and the branding strategies of Japanese destinations.

At the Chung lab, our research focuses on the theory behind and the application of marketing and distribution. For instance, students can choose to study the product, pricing, distribution channel, and promotion strategies of marketing in depth, or students can choose to study corporate marketing strategies in Japanese or overseas markets, as well as a comparative study of the two. Students interest in distribution, can study about the innovation and globalization of retailers. We encourage students to choose their research topics with awareness of current issues. Nurturing the youth who will play an active role in the international community is the goal of my lab.

File Updated:9/5/08

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